During 2016 the following retailers need to be on your radar. Why? Some are established brand with ambitious plans to retain, or improve on past glories, other are young start-ups with impressive strategies for growth while some are brands are popular with teens — the next generation of consumers.
Nike has been enjoying explosive growth over the past 5 years. It has cemented itself as the biggest apparel retailer in the US and is loved by young people. One key to this success is innovative apparel, what will it come up with next?
Abercrombie & Fitch
A&F has been a company on the ropes for several years, however in 2015 they started to see a turn around with a new marketing campaign and an updated and more appealing selection to consumers. Can they perform a turnaround in 2016?
Stores closing, market capital disappearing, the last few years have been difficult for a brand that was once a market leader. The company CEO has promised 2016 will be different with expectations the brand will undergo a face list. Lets wait and see.
Adore Me has been demonstrating explosive growth. 2015 saw an amazing 15,606% increase in sales! This was down to a series of successful marketing campaigns. The company has promised to “slay Victoria’s Secret” can it continue to do just that?
The company has started to expand into the USA. Can it attract the same kind of success it did when launching spaces in the UK? 2016 will be do or die for a company beloved in the UK.
Beloved by teens and criticised by adults this company’s eye-catching fashion has made it one of the United States most successful internet retailers. With new lines, and marketing campaigns planned for 2016 can the company continue to turn heads and stick it to the retail establishment?
Topshop has already taken the UK by storm, and it has several outposts in fashionable cities in the US and Australia. 2016 is all about global expansion for this popular brand, can it connect with new local markets to become one of the world’s largest retailers?
Under Armour has enjoyed another explosive year, with its first billion-dollar quarter (yes we said billion!). Can the company start to compete head to head with the big boys such as Nike? With more and more sporting franchises becoming part of what use to be an under dog movement, anything is possible.
In recent years Timberland has been focusing on one particular client; the “outdoor lifestyler”. 2016 will see the brand endeavour to return to its former glory with an ambitious expansions and revitalisation plan proposed for the USA market.