“Today’s retail environment simply isn’t the same as it was as little as five years ago. The line between making and breaking has never been so fine. Popupshopup’s short term leasing allows you to minimize your risk and make new short term feasibility evaluations.
It allows you to identify possible downfalls of your original ideas and business models, some of which are almost completely hidden until real-time scenarios are applied.”
James, Sunglass Society
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